02. BODEWELL
BODEWELL is a venture-funded, direct-to-consumer (DTC) skincare brand that focuses on helping people who suffer from eczema and psoriasis.
I produced compelling content in 35mm and digital formats - both in person and remote.
I produced the Skincare for the rest of us campaign. This ongoing photo series highlights real sufferers on their own terms. The portraits celebrate the scars as a visual tale of strength, perseverance, overcoming adversity and embracing self-love.
BODEWELL is a venture-funded, direct-to-consumer (DTC) skincare brand that focuses on helping people who suffer from eczema and psoriasis.
I produced compelling content in 35mm and digital formats - both in person and remote.
I produced the Skincare for the rest of us campaign. This ongoing photo series highlights real sufferers on their own terms. The portraits celebrate the scars as a visual tale of strength, perseverance, overcoming adversity and embracing self-love.
My responsibilities included:
✓ Brand marketing and creative campaign execution
✓ Creative production and content execution
✓ Social media and influencer management
PHOTOGRAPHER: DANI DRASIN
ART DIRECTION: DANI DRASIN
PRODUCER: DANI DRASIN
TALENT: ERIN O’HARA, NICOLE MORRA, RAHEL BRHANE
✓ Brand marketing and creative campaign execution
✓ Creative production and content execution
✓ Social media and influencer management
PHOTOGRAPHER: DANI DRASIN
ART DIRECTION: DANI DRASIN
PRODUCER: DANI DRASIN
TALENT: ERIN O’HARA, NICOLE MORRA, RAHEL BRHANE